ABOUT

I’m Jim Norrena—founder and editorial content strategist behind TypoSuction, an affordable and effective editing service that upholds your reputation, ensuring the best first impression possible.

Because you have only one chance to make a first impression, your public-facing print and online content makes or breaks how audiences perceive you or your company, or both. For that reason, regardless of the genius content you’ve carefully created, nothing ensures a more favorable first impression better than letter-perfect prose.

And that’s why TypoSuction is your best solution for creating and maintaining the stellar reputation you’ve worked so hard to build.

Additionally, grammatical and typographical errors in your copy, as well as superfluous language, can distract readers and cause them to pass over key messages. The result of a poor first impression? Your audience might wonder: “Well, if the author didn’t care enough to …”

Not exactly the message you’re striving for, huh?

I take great pride in my ability to mitigate such unintended consequences.

Using TypoSuction—either as a one-time-only commitment or an ongoing quality-assurance regimen—eliminates typos and assures effective content, allowing for impression-making, crystal-clear messaging to shine through.

Projects

I've worked with an impressive array of clients perfecting an even wider-ranging arsenal of published materials:

My Approach

With more than 30 years’ experience in writing and editorial roles (copywriting, developmental editing, copyediting, and proofreading) within academic, publishing, marketing/communications, and the arts and entertainment industries, my goal is to ensure all published content is as effective as possible.

Most clients don’t have the time to apply a meticulous attention to detail to their copy, yet they depend on error-free publications and messaging to effect their goals. Is such an extra step within your budget? The better question is whether you can afford not to invest in your communications.

I work with a variety of publishing-standard style guides (Chicago Manual of Style, AP Style, MLA, APA, etc.) as well as customized in-house style preferences to ensure accuracy, consistency, and clear and concise messaging.

Quality Assurance

Take a look around. It’s often quite obvious which companies bypassed essential editing before going public. We often find humor in typos, so long as they’re at someone else’s expense … or more precisely, at the lack of expense others afforded their work).

Don’t be that person. Trust TypoSuction will protect your image.

Contact TypoSuction today to discuss your project and set up a production schedule.

The only funny typo is someone else’s!®